The Zephyr marketing department can customize a marketing plan just for you. Our holistic approach encompasses everything from social media to traditional print media and we can prepare just the right mix to suit your unique business.
- Campaign Strategy and Management: Our farming management helps you fine tune comprehensive mail marketing. We then manage the campaign for you to ensure you stay on track.
- Professional Design: Whether it’s a glossy luxury brochure or a customized ad, our in-house design team can personalize materials to meet your needs.
- Professional Writing: Whether you need assistance customizing your listing presentation, an update to your bio, or have a significant property that calls for a press release, our resources are at your disposal.
- Social Media Content and Management: Our Social Made Simple platform provides content and allows you to schedule your social media posts on Facebook, Twitter, LinkedIn and Google+ from one location.
- Automated Home Valuation: Provide clients with an automated valuation of their home’s value that goes beyond the Zillow Zestimate. Powered by Buyside, you can provide three different valuations, a snapshot of buyer activity, market stats, sales activity and more. Through the dashboard, you can share the tool on social media to generate leads, create print reports for potential sellers, or enter your buyer’s parameters to find potential listing matches from among Zephyr listings.
- Agent Websites: We provide a free agent website that includes robust property search, your listing and sales activity, optional custom content pages, blog and client access to the Zephyr registered user functionality. Additionally, for those seeking more customized agent websites, we’ve partnered with two website providers, Gutensite and Between Doors, to provide beautifully designed websites at cost-effective rates.
- Comprehensive Zephyr Website: We make a significant ongoing investment in our award-winning website. Clients can expand the experience by registering on the site to save searches, get updates for new matches and price changes and “invite a collaborator” to share their search with a friend, spouse or partner, all while allowing you the opportunity to view their activity. The site is further enhanced by 24/7 livechat to engage potential buyers and ensure no question goes unanswered.
- Marketing Materials with Z Studio (powered by Inkswitch): Our marketing suite allows you, or your full-service office staff, to create flyers, brochures, postcards, market updates, newsletters, print CMAs, email blasts and more. Additionally, MoxyPresent (formerly TouchCMA) allows you to create a dynamic online CMA.
- Market Statistics Charts and Videos: We pull data from 4 Bay Area MLSs to produce the most current stats possible. With 7 counties, 244 communities and 5 chart types, you can access more than 100,000 options. Additionally, we produce 25 monthly market update videos covering San Francisco and Marin.
- The Collection Magazine: Zephyr’s own publication, produced both digitally on Issuu and in print, is produced annually to showcase a year-in-review of our luxury sales. It provides an excellent supplemental piece for competitive listing presentations.
- Zephyr Calendar: Since 1992, we have produced a creatively-themed calendar featuring properties sold by Zephyr. Customized with your contact information, it is a great way to stay in front of clients all year long.